MPWRSource Chronicles
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Brand Strategy: The Foundation of a Growing Organization
What is a brand? A brand is more than your brand assets, like your name, logo, website,...
Ten Things All Small Organizations Should Be Doing in December
As Madeleine L'Engle said, "A new year can begin only because the old year ends." So, before you...
What is my why?
Recently, someone asked me, "What is your why?" I was ecstatic to answer the question because as a...
Five Steps To A Discovery Meeting
There are five steps to a discovery meeting, which include prospect intake, qualification, prospect...
Business Results Rely On Strong Brand Strategy and Management
Brand strategy and management impact all areas of the business, including but not limited to...
Small Business Mergers & Acquisitions Impact Workplace Cultures
For many small businesses, acquisitions serve as an imperative growth strategy to expand their...
Ecosystems: A community of resources.
To paraphrase a well-known African proverb, "it takes a village to raise a child", it also takes a...
Chesterfield Chamber Article - Brand Strategy: The Foundation of an Organization
MPWRSource is a proud member of the Chesterfield Chamber of Commerce. I was happy to share some...
Building a Personal Brand
Whether you are a solopreneur, a Hollywood celebrity, or a CEO of a Fortune 500 company, your...